Director, Marketing Operations and Sales Support with 10 years of experience overseeing marketing and advertising functions across various industries. Manages creative direction and content development while inspiring creative teams to produce digital, web, and print marketing collateral that aligns with strategic direction, financial goals, and business objectives. Develops social media campaigns, complex web content, and compelling graphic design collateral and leads photography and video production activities.
Visionary leader with a demonstrated history of establishing digital marketing strategies for large-scale, multimillion-dollar projects by building relationships with clients and agencies, analyzing data, and using digital tools. Researches products, brands, consumer trends and needs, competitive landscape, and market opportunities to develop concepts and implement initiatives that ensure success in the market—recognized for developing and guiding marketing and advertising campaigns within time and budget constraints.
Areas of Expertise:
Digital Marketing, Integrated Marketing, Traditional Marketing, Paid Media, Campaign Management,
Promotions, Graphic Design, Photography, Concept Development, Cross-functional Collaboration, Creative Team Management, Copywriting, Training & Development, Strategic Thinking.
Industry Experience:
Marketing, Advertising, Arts & Communications, Retail, Higher Education
Feel free to reach out to me directly on LinkedIn or at dayanjanitha@gmail.com.
Have a great day!
